Marketing, Search, Social, PR, Analytics, & eBook Services

Success requires decisive strategies and strong marketing that delivers distinctive brands, clear positioning and compelling messaging, results oriented lead generation, seamless online and mobile engagement, trend leading public relations, focused sales activities and goals, and comprehensive analytics to keep score and guide the way. Alynome delivers results.

• Marketing Strategies & Plans - Competitive marketing strategic and go-to-market plans, lean budgets, clear forecasts, and analytics that deliver strong ROI with recurring subscription services, freemium, and proprietary products.
• Product Marketing & Branding - Strong corporate and product brands, competitive positioning, value propositions, and the complete range of sales, marketing and partner needs including datasheets, demos, presentations, sales scripts, training, case studies, whitepapers, quote templates, and RFP.
• Market Research & Analysis - Insightful market research and trend analysis, competitive analysis, customer needs analysis and focus groups, target customer definition, pricing, product roadmaps, and PRD.
• SEO - Organic search engine optimization of web and mobile content, meta tags, title tags, header tags, alt tags, and link anchors supported by off-page link building and analytics for higher results page positioning.
• SEM - Paid search and display marketing PPC strategies and campaigns for websites and mobile including text and display ad creation, landing page design and optimization using AB and multivariate testing, keyword selection, bid optimization and analytics.
• Social - Facebook, Twitter, and LinkedIn social networking strategies and campaigns, trend identification, page design and content, automation, URL tagging and shortening for better analytics to engage current customers and build relationships.
• Public Relations - Internal, external and investor communications including press, blogger and analyst strategies, press releases, briefings, editorial, reviews, and conference participation.
• Email Marketing - Email marketing campaign strategies, list management, spam compliance, landing pages, analysis and optimization targeting prospects and existing customers.
• Tradeshows & Webinars - Complete webinar, event and tradeshow planning, budgeting, booking, staffing, presentations, attendee promotion, registration, and lead qualification.
• Sales & Partner Marketing - Effective sales training, sales tools, contracts, lead qualification standards, reporting, and accounting needs.
• Analytics & CRM Systems - Implement Google Analytics, mobile analytics and Salesforce CRM to provide visibility into Web traffic, lead generation and sales conversion rates.
• eBook & Print Ghost Authoring - Quality eBook and print ghost authoring services drive the entire book process including brainstorming to define book purpose, storyline, outline, content, draft reviews, cover art, print and ebook formatting, ISBN, pricing, publishing on Amazon Kindle, Apple iBook, Barnes & Noble NOOK and Google eBook stores, and promotion.